At the recent Pub Leaders Summit it was revealed that Australian drinkers are happy to spend more money to get quality but are drinking less when it comes to quantity, welcomed news for the alcohol and hospitality industries.

Operators and  managers from across Australia gathered for the annual summit and managers agreed that patrons are opting for quality over quantity.

One of the trends that has emerged is the lower ABV option. The good news is that people are becoming increasingly aware of how much they’re drinking and are opting for the higher quality options instead of low quality drinks in bulk.

Source: http://www.hospitalitymagazine.com.au/beverage/quality-over-quantity-the-latest-beverage-trend